Topshop by Rory

TOPSHOP
Topshop Oxford street closest tube : Oxford Circus.

Topshop is directly opposite the oxford circus exit, it would be hard it miss it.

The front of the shop is fairly big so, the visual merchandising in the windows is quite urban and uncomplicated.
The kate moss collection was also highly advertised through huge adverts and images in the window.

The shop has five floors and there are different styles and theames of visual displays for all of the differennt areas, the entrace had faux mirrored shapes hanging from the ceiling creating a glittery glamourous feel.
The womens clothing section had some unique mannequins, the shop boasts a pick and mix area, a WAH nail bar, a hair extension area and a mini make up department.

On the third floor is the mens department, it has a large clothing area with minimal visual displays set out more spacious and open than the womens department.
The menswear area has a section called TOPMAN LTD with more a more luxorious high end range and a vintage area with a selection of vintage peices from shoes to coats.
On the mens floor the changing rooms were quite grand in comparison with the rest of the layout, the doors were black with a high gloss sheen.

Topshop has a wide range of prices I would say it is affordable for most people and offers higher priced ranges for customers with more money.
The customer base for Topshop is very varied, as it offers all types of clothing from current trends, casual wear, denim and basic's like t-shirts and socks.

The shop is almost always busy and has a very hustle bustle environment, but kind of adds to the shopping buzz of the experience.